Longitude — made to order (50% deposit)

A regulator for the Longitude Act of 1714.

£3,950 · Made to order · 50% deposit (£1,975) to order, balance when your watch is ready

In 1714 Parliament offered a fortune to whoever could find longitude at sea, and the answer turned out to be a clock. Longitude is our tribute to that idea: a regulator, the layout observatories and watchmakers used when accuracy was everything — hours in their own register at twelve, a single long minute hand sweeping the full dial, and seconds in a register at six. It is a watch for reading the minute first, which is how a navigator read time.

The dial is layered. A silver-white outer track carries the minutes in Arabic numerals, with the 60 picked out in red. Inside it, the centre is cut with a guilloché pattern that ripples outward like a chart of the sea, and the two registers sit in it as polished silver discs — Roman hours above, seconds below. The hands are thermally blued steel; a framed date sits at three. Beneath the Hagora wordmark, a single line reads LONGITUDE 1714.

Inside is a Sellita SW266-1 Swiss automatic regulator calibre, the movement that makes this layout possible without modification: hours at twelve, central minutes, small seconds at six, date, hand-winding and hacking seconds. Each movement is regulated in our Bristol workshop before casing. Turn the watch over and the sapphire caseback shows the movement under a rotor engraved ACT OF 1714; the steel ring around it carries the coordinates of the Royal Observatory at Greenwich — 51°28′40″N 0°00′05″W, the meridian the whole story turns on — and your watch's own number. The case is polished 316L stainless steel with brushed, faceted lugs, a domed sapphire crystal and a crown bearing the Hagora symbol, on a navy calf leather strap.

Made to order

Longitude is not held in stock. Each watch is built for its owner after the order is placed: the dial and case are finished, the movement is regulated and cased, and the watch is tested and numbered before it ships. Ninety-nine will be made, numbered in order of completion. Allow 12–16 weeks from order to delivery; we confirm the schedule by email when we start your build, and send a photograph of the finished watch before dispatch.

• To order: pay the 50% deposit of £1,975 at checkout.
• When your watch is ready: we send an invoice for the remaining £1,975; the watch ships on payment, insured, delivery calculated at that point.
• Please note: because each Longitude is built to the customer's order, orders are firm once the deposit is paid and cannot be cancelled or returned. The two-year warranty covers any defect in materials or workmanship.

Specification

• Edition: 99 pieces, individually numbered on the caseback, built to order
• Movement: Sellita SW266-1 Swiss automatic regulator, hand-winding and hacking seconds; regulated in Bristol
• Functions: hours (register at 12), central minutes, small seconds (register at 6), date at 3
• Dial: layered silver-white, guilloché centre, polished registers, Roman hours, Arabic minute track with red 60
• Hands: thermally blued steel
• Case: 316L stainless steel, polished with brushed faceted lugs, 39 mm
• Lug width: 21 mm
• Crystal: domed sapphire; sapphire display caseback engraved with the Royal Observatory coordinates and the edition number
• Water resistance: 5 ATM — splash and rain resistant; not for swimming
• Strap: navy calf leather, 21 mm, steel pin buckle
• Packaging: presentation box with numbered edition card
• Warranty: two years
• Made in: Bristol, UK

Images are design renders; the finished watch may differ in small details.